Madison Marketing Musings

8 tips to help you get your marketing up to snuff for 2016

It’s not too late to come up with your 2016 marketing plan. And to inspire you, here are 8 things to keep in mind.

It starts with a marketing plan - yes, a real plan that you think through - and your goals, and it goes from there. You can make a difference with your marketing efforts for 2016 with a little forethought.

8 tips to help you get your marketing up to snuff for 2016

It’s not too late to come up with your 2016 marketing plan. And to inspire you, here are 8 things to keep in mind.

It starts with a marketing plan - yes, a real plan that you think through - and your goals, and it goes from there. You can make a difference with your marketing efforts for 2016 with a little forethought.

The integration of social media into packaging – it can be done. (Well. And effectively.)

How on earth do you get more of our loyal customers and brand advocates on social media?  So many companies try.......so many companies fail to do this well.

It really is the ongoing, never ending question and quest of marketers.  The messaging we all see everywhere, most often presented in a boring, uninspired way, is to "join the conversation on XYZ social media channel."

Boring. Zzzzzzzz.

Yep, most of us glaze over and don't do anything with the brand on social media.

MMC in 2015 - New Opportunities on the Horizon

2015 is bringing a great deal of change to Madison Marketing Communications - all very good things.

In late 2014, Laurel, Founder and President of MMC, moved with her family from Madison, WI to Doylestown, PA (~30 miles north of Philly).

So let's start with the geography - here is a side by side comparison of where Madison is located vs. Doylestown.

    

The amazing difference packaging can make in perception

Some times packaging or shipping material is overlooked in how a product is presented - but it shouldn't be. The small details are absolutely important - they might not be the end all, be all, but they do make a difference in the customer experience and brand experience.

Learn about how a simple envelope dampened an otherwise stellar product experience as Laurel of MMC shares a recent experience in the latest blog post.

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